“Break Out Music Artist” @toddcarey

July 18, 2009 at 2:51 am (Tweeple Magazine articles by Jason Chu) (, , , , , , )

Todd Carey

Todd Carey

The music business is a fickle pickle. It has metamorphosed so many times in the past 50 years, that even successful plans in the music business can change by the year. What once was stable, meaning Major record labels, video, radio, and print/readership/viewership, has now been thrown out the proverbial window. Gone.

The music industry scoffed at the digital age, and tried their hardest to push off “piracy” and “media sharing”, but the best they could do was charge us a couple bucks per song. The “people” or users of this media couldn’t be stopped (the Pandora’s box was open), so the music industry lost on that one (They couldn’t possibly afford to prosecute every person who downloads music for free). By the way, personally I buy 90% of my music, and burn the rest from friends.

So, in the past couple years, the labels, musicians, anyone in the music business have had to readjust their positions in order to succeed in a new age of digital marketing, which funny enough leans heavily on social media marketing (that’s us Twitter people!).

What I’m trying to say is: Musicians NEED us the viewers/listeners to pay to attention to them now more than ever because traditional streams of income (i.e. album sales, touring, movie/t.v. gigs, etc.), are no longer what they used to be (smaller revenues). So what does this means for @Tweeplemagazine? Well, one of topics that we write about includes music, so my plan is to write about up and coming musicians/artists, who I think have a great shot at “making it big”, but we just need to pass the word on, support them, listen to their music, and maybe buy the music too, if you want to help them succeed!

So let me start off by choosing  acoustic/pop/rock singer Todd Carey.

@toddcarey is now on Twitter preparing for his summer tour (U.S.). His music I have heard numerous times already, and I think it’s really good, and well worth a recommendation. You could easily listen to over and over again. He’s from Chicago, developed his music with a band in L.A. during his college days, and is now in NYC. He’s since produced 3 indie albums and worked with some heavyweights in the music biz: mixer Brian Malouf (Natasha Bedingfield), drummer Aaron Sterling (Liz Phair), bassist John Ahrens (Josh Kelley), guitarist Michael Chaves (John Mayer, Sarah McLachlan), and of course collaborated with Sara Bareilles on “Smile”. His relentless touring has helped him develop as an music artist, and grow a following on both sides of indie and mainstream.

Todd Carey performing \”Ain\’t Got Love\”

Check out his Official Website & Myspace:



And if you want to read my in depth review of Todd Carey’s music, check:


~ Jason Chu



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